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A recent study from iSeeCars identified10 SUV brandsas among the most beloved in America.
Toyota dominated the rankings with six SUV models.
Other popular brands included Honda, Ford and Subaru.
Is loyalty enough to keep the 2025 models of these 10 SUVs for the next 15 years or more?
The answer is yes, for nine of these models.
(TheToyota Venzais not on this list due to the nameplate being discontinued after 2024.)
Toyota Highlander
Taking second place behind the Highlander Hybrid is the Toyota Highlander.
According to iSeeCars, 6.6% of original owners keep their Highlanders for 15 years or more.
Used Highlanders are also highly sought out by interested buyers.
The percentage of CR-Vs that are kept for 15 years or longer is 6.3%.
The percentage of owners who keep these SUVs for 15 years or more is at 6.3%.
Toyota RAV4
In 2024, the Toyota RAV4 broke into the top 10 for popular used cars.
The RAV4 took ninth place, accounting for 1.6% of total 1- to 5-year-old used car sales.

The percentage of owners who keep this SUV for 15 years or more is 5.5%.
The SUV makes up 5% of 15-year-old cars kept by original owners.
Per Car and Driver, the 2025 SUV boasts five seats, revamped tech features and an attractive exterior.

Once you purchase a 4Runner, chances are good youll keep it for many years.
The percentage of 15-year-old or older 4Runners kept by their original owners is 4.8%.
About 4.7% of 15-year-old Sequoias are kept by their original owners.

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