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The way you word your role impacts how companies view your skill set and expected salary.
For instance, Glassdoor projects the average content marketing specialist earns$49k-$82kper year.
However, the content marketing manager role commands an expected salary of$81k-$144kper year.
These managers have an expected salary range of$93k-$167kper year.
However, you must demonstrate that you have fulfilled the tasks thatdigital marketing managersare expected to perform.
Glassdoor is a good resource, but its not your only option.
Job hunters can also use Payscale and Salary.com as additional resources to gauge the expected salary for any occupation.
Taking online courses and receiving certificates from them can also strengthen your resumes appeal.
Sites like Glassdoor offer a projected range.
This range depends on several factors, such as your experience, results, location and other factors.
In most cases, you shouldnt take a long-term role that is below the minimum salary on these sites.
However, its possible to increase your hourly earnings if you present yourself in a different way.
One of the other perks of this strategy is you will likely land a job with a better title.
A content specialist using this strategy may be able to immediately jump into adigital marketing manager role.
According to Glassdoor, the expected salary for this role is $206k-$341k per year.
Taking on extra responsibilities does not always mean working longer or harder than anyone else.
The way you position yourself matters, and it can help yourise to a high-paying role sooner.
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