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Disney World

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Meanwhile, investors are closely watching how these pricing strategies might affect Disneys long-term financial outlook.

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When youre done reading, also check outeight Disney World splurges that are wastes of money.

Prices for premium accommodations are typically hundreds of dollars per night.

For example,Kayakis listing the cheapest rate at the Grand Floridian right now as $819 per night.

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These costs can force visitors to opt foroff-site hotelsor shorter stays.

That comes out to a minimum of $3,150 and that doesnt include admission to the park.

These high costs could make it difficult for middle-class families to justify the expense.

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Disney World raised prices on annual passes in late 2024.

As reported byCNN, the cost of Disney Worlds top-tier annual pass increased by $100.

The three other passes saw increases ranging from $30 to $80.

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Is Disney Pricing Out Its Core Audience?

Some are concerned about whether the companys aggressive pricing strategy will drive away its core audience.

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